LaDainian Tomlinson (San Diego Chargers), Jonathan Vilma (New York Jets), Devin Hester (Chicago Bears), Larry Johnson (Kansas City Chiefs), DeMarcus Ware (Dallas Cowboys), Todd Heap (Baltimore Ravens) Maurice Jones-Drew (Jacksonville Jaguars), and Matt Hasselbeck (Seattle Seahawks), returning for his second year as a "Campbell's Chunky" spokesman, will be featured in the 2007-2008 advertising campaign with their real-life moms. Since 1997, the Campbell Soup Company (NYSE:CPB) has featured some of the NFL's greatest athletes in the "Chunky" soup "Mama's Boys" advertising campaign, including Reggie White, John Elway, Terrell Davis, Jerome Bettis, Donovan McNabb, and Brian Urlacher, among others. This year's ads feature the largest contingent of NFL players in the brand's history.
-- Business Wire
NFL Stars Battle the Elements and Reveal True Passion for the Pigskin in the Newest Campbell's(R) Chunky(TM) Soup 'Mama's Boys' Ad Campaign