[Bamabeachlivin]

COLUMBUS, Ohio (AP) -- Things were right on target for another great Ohio State-Michigan showdown that would send the Buckeyes back to the BCS national championship game. Then, along came Illinois.The Illini's 28-21 upset of No. 1-ranked Ohio State (10-1, 6-1 Big Ten) has taken a lot of the steam out of this week's annual regular season-ending grudge match with Michigan (8-3, 6-1). For their part, the Wolverines also tuned up for the showdown with a loss, at Wisconsin.
Sure, an outright Big Ten title's still on the line. And the Rose Bowl is still a nice consolation prize. But the Buckeyes' first defeat in 21 conference games and first setback in 29 regular-season games sure has draped a wet blanket over all the excitement.
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[Lefty Noob]

I venture to say they're not even focused on winning the Big Ten per se, but rather just on beating Michigan for the sake of beating Michigan.