[New Orleans Saints News]

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Hope found in the Saints
Monroe News Star, LA - Jul 1, 2006
NEW ORLEANS ? Ten-year-old Darian Robinson couldn't fathom what happened to his New Orleans Saints jerseys and posters and Joe Horn/Deuce McAllister ...
Saints want to be beacon Monroe News Star
all 2 related

Sun, 02 Jul 2006 06:26:00 GMT

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[Lefty Noob]

This article covers a lot of different topics, but the one that really stands out to me is the bit with Frank Vuono, the sports marketing consultant hired by the NFL to help the Saints find a naming rights partner for the state-owned Superdome. According to Vuono, "There's no way the Saints can be long-term viable in New Orleans without more corporate sponsorship... We're getting good response from five, six corporate sponsors. But when they saw the record ticket sales, it took away the sense of urgency. There's still urgency." He says that naming rights could net the state $4 million-$6 million a year. I hate naming right, but it looks like this is one case where it could really be justified, don't you think?

[Gotham Dark Knight]

Originally Posted by Lefty Noob

This article covers a lot of different topics, but the one that really stands out to me is the bit with Frank Vuono, the sports marketing consultant hired by the NFL to help the Saints find a naming rights partner for the state-owned Superdome. According to Vuono, "There's no way the Saints can be long-term viable in New Orleans without more corporate sponsorship... We're getting good response from five, six corporate sponsors. But when they saw the record ticket sales, it took away the sense of urgency. There's still urgency." He says that naming rights could net the state $4 million-$6 million a year. I hate naming right, but it looks like this is one case where it could really be justified, don't you think?

How about "The FEMA Superdome"...The federal program can spruce up its image with its name on the Dome...