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| Dale Earnhardt Jr. to star in Super Bowl commercial NASCAR superstar Dale Earnhardt Jr. will go bumper-to-bumper with his former backer before the Feb. 17 Daytona 500 if he makes the starting grid in a Feb. 3 Super Bowl ad for the company sponsoring his new ride. Earnhardt, a five-time Most Popular Driver Award winner whose 17 major victories include the 2004 Daytona 500, recently shot two ads for Pepsi's (PEP) Amp energy drink, sponsor of his race car this year. Pepsi is the No. 2 Super Bowl ad spender this year behind Anheuser-Busch (BUD), which was Earnhardt's sponsor last season. He moved to Pepsi and the Hendrick Motorsports racing team after a highly publicized split with his family's team and says he's eager to help Pepsi overtake marketing rival A-B as a Super Bowl ad favorite. -- USA Today Ad Track: Pepsi hopes Earnhardt drives laps around A-B - USATODAY.com |
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| Re: Dale Earnhardt Jr. to star in Super Bowl commercial I don't care what kind of commercial he does for them, it's gonna be hard for anybody to top the Bud super bowl commercials. |
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| Re: Dale Earnhardt Jr. to star in Super Bowl commercial I don't think it can be done. Bud always delivers at the Superbowl. |
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| Re: Dale Earnhardt Jr. to star in Super Bowl commercial It may be funny to see him on a camel ( don't really know what that has to do with an energy drink for people), but I think his dream of beating the Bud commercials is just that, a dream. |
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| Re: Dale Earnhardt Jr. to star in Super Bowl commercial Quote:
PEPSI'S MARQUEE OF BRANDS, IMAGES & STARS COVER THE SUPER BOWL ADVERTISING FIELD AS NOBODY ELSE CAN | With Video Plus a couple of new pictures of Junior and the camel, and a few other brief clips from other commercials for the Super Bowl. |
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| Re: Dale Earnhardt Jr. to star in Super Bowl commercial I'll take the frogs over Junior anyday. Just - PLEASE!!! - no more "WHATZZZZZUP?" ever again. PLEASE! |
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