[simple simon]

Testing the waters in North America, Volkswagen will present a new racing series in 2008 by setting a new precedent in motorsports. The German manufacturer will take the show on the road with a technology that is starting to take hold with the public for two reasons -- better fuel mileage and helping to protect the air quality.

The first ever all-diesel powered racing series will hit the tracks in 2008 with the formation of the Jetta TDI Cup, sanctioned by the Sports Car Club of America (SCCA) Pro Racing department. The idea of showcasing the power and performance of its new clean diesel technology is even unique to VW.

Motorsport.com: News channel

[Racer Duck]

good idea.

but gonna have to dig deep to find any press about the series as SCCA isn't known to publicize it's races.

[simple simon]

Originally Posted by Racer Duck

good idea.

but gonna have to dig deep to find any press about the series as SCCA isn't known to publicize it's races.

actually i expect it could get some attention ........ the media is hot about all oil related topics lately

[Racer Duck]

Originally Posted by simple simon

actually i expect it could get some attention ........ the media is hot about all oil related topics lately

like I said, the SCCA isn't known for publicizing their races. without a fax to the news orgs or a "hey, ya gotta see this" leak, the newsies are too busy with disasters, global warming and politics. most of them would have to be told why it was a big deal. comes back to the folks puttin on the race: if they don't want to tell anybody about it, then it's up to the racers and car owners to spread the word and most of them don't have the time to launch a publicity campaign.

I wish the SCCA was better about promoting races .. just seems to be in their genes not to...

tell you what, between now and the end of March, lets see how many SCCA press releases we can find; not drivers/teams running in SCCA events, but press releases from the SCCA.

(I hope we find a bunch and prove me wrong!)