[vincesanity82]

The NBA Finals continue to draw far fewer viewers than last year. The San Antonio Spurs' 75-72 victory over the Cleveland Cavaliers on Tuesday night received a 6.4 national rating and an 11 share on ABC, down 20 percent from the 8.0/14 for last year's Game 3 between the Dallas Mavericks and the Miami Heat.
The Game 3 drop follows a 30 percent plunge for Game 2 and a 19 percent decline for Game 1.
The rating is the percentage watching a telecast among all homes with televisions, and the share is the percentage tuned in to a broadcast among those households with televisions on at the time. A ratings point represents 1,114,000 households.

ESPN - NBA Finals ratings continue to decline for Game 3 - NBA

[Michigan Man]

More and more people are starting to not care about the NBA. Their team is already out of the playoffs so they don't care anymore.

[EmpireWF]

I just don't think LeBron James is as big a draw as the NBA thought he was. The whole Spurs factor doesn't help matters either. They're a proven ratings killer no matter how great the team actually is.

[legend]

75-72, what more needs be said? Like watching grass grow. The NBA is on its way to becoming irrelevant.

[ThePundit]

San Antonio is not good for ratings. They're good but don't draw interest. Besides, this might be one of the most boring finals series in NBA history.

[EmpireWF]

Who is a ratings draw in today's NBA? The Lakers...and...*birds chirping*

If only the Knicks mattered....